Masterclass: ‘How to Attract Investors and Raise Investment’
A panel discussion led by Finlay Kerr, founder of Frejz Invest with Sara Green Brodersen (Canaree Co-founder & CEO), and public speaking coach team John Scott and Writer/Director/Acting Coach Ruggero Dalla Santa from JohnScottSpeech.com
The COVID crisis has impacted the way founders and startup teams work with a shift to remote and it’s set to be a long-term trend. For entrepreneurs raising investment, this has led to a new way of pitching for investment.
According to Sifted research, the pandemic has also led to several long-term shifts in VCs’ investment strategies this year. After a widespread slowdown in investment activity during the first four to six months of the pandemic, VCs are sitting on record amounts of unallocated capital, heightening the pressure to invest in 2021. It’s game on! Are you ready?
In this Masterclass, panellists delve into what it takes to attract investors, what they are looking for in your pitch and ultimately raise capital.
Here’s an overview of what you’ll learn watching this:
- What approach is best when creating a pitch deck - the trend is to lead with what problem you’re solving, but what if there was a better way?
- How to position your product offering and secret sauce
- Valuation and how to demonstrate your financials and growth of capital
- Answer to how much skin have you got in the game?
- What ingredients go into the mix of a great pitch?
- How to overcome anxiety with finances and let your numbers tell a story investors to want to hear
Knowing your numbers inside and out improves your credibility as a founder. Also communicates confidence when you know the answers to typical questions investors will have, including:
- What’s your pricing strategy?
- When do you break even?
- What is your MMR/AAR
- What are your key milestones?
- What are your unit economics?
- How much and when are you raising funds?
Watch as our Co-founder and CEO provides a deep dive into what Canaree can do for entrepreneurs and how we are different from Excel.
At Canaree, we have added an intelligence layer on top of our financial modelling software so that you can instantly analyse and gain feedback on your numbers. We apply these findings to the type of business and stage you’re at so you can make improvements to your finances and be investment ready.
‘Frejz Invest’ helps entrepreneurs raise funds to get investor ready and meet investors.
The Masterclass organised and led by Finlay Kerr, an entrepreneur with a track record for helping founders raise investment funds since the 90s.
Public speaking coach John Scott based in San Francisco has 25 years of experience helping people overcome presentation fear, focused on improving their performance with an impressive track record.
Ruggero Dalla Santa is a writer/director, based in London; trained as an actor who worked with over 600 actors teaches screen acting adapting for the camera. Recently teaming up with John to help train up founders with special techniques used in acting.
Want to raise your game in 2021; plan your financial forecasting in real-time and delivered through a dynamic, intuitive dashboard, signup for Canaree today.